Post COVID19; It’s Time to Throw Out Your 2020 Strategic Plan

As the impact of COVID-19 continues to be felt globally, banks and credit institutions must rethink their organization structure, the way they deliver services, the products they offer, their relationship with consumers, and their role in the community. This will require pushing the ‘reset button’ as opposed to simply resuming business as usual. For years, […]

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Optimizing Sales with Emotional Intelligence Deployment

When a high-stress job meets low emotional intelligence (EI), doomsday happens. That’s what research, experience, and common sense will tell you. And that’s why achieving your success potential in sales is directly proportional to your emotional intelligence in sales. Sales is tough, but even that is an understatement. Regardless of rol e, most sales professionals […]

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Why Emotional Intelligence Drives Marketing Success

“People don’t want to buy a quarter-inch drill. They want a quarter-inch hole!” Economist Theodore Levitt. Don’t forget the last “S” in SaaS stands for “Service.” All marketing should serve the customer. The customer seeks one experience where every marketing touch point is a step on the way to achieving their desired outcome. Great marketing […]

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